The SalesPro Leader

Strategies and concepts from the Leader in quality B2B sales leads

The funnel didn’t die. We killed it.

Why GTM Is Replacing the Funnel and Why Alignment Drives Revenue For years, marketers followed the same routine: fix the funnel, optimize conversions, hand off leads to sales, repeat. We optimized that model to perfection. And in doing so, we…
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3 Essential Tips for Writing High-Converting B2B PPC Ads

Writing PPC ads in B2B is a weird little sport. You get a tiny character limit, a crowded auction, and buyers who are not impulsive. They’re cautious, distracted, and allergic to vague claims. If your ads aren’t converting, it’s rarely…
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